Shout Factory TV

Roku AVOD & FAST App Search Increased Ad Impressions 30%


Onboard Universal Search metadata feed meeting Roku’s specs in 30 Days


Automatically pull app metadata from Zype’s CMS API


Enhance / fix data to match Roku spec


Create deep links for movie & TV episodes videos that conform to Roku specs to install app and launch playback

Key Takeaways

Key Results


Roku search is the #1 Streaming User Acquisition Tool Apps Aren’t Using

Roku search is the most cost-effective tool for new streaming user acquisition, Each app must onboard a specialty data feed & complete an onboarding process to meet Roku specs.

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